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A concise guide to market research : the process data and methods using IBM SPSS statistics / Erik Mooi, Marko Sarstedt [electronic resource] by

Series: Springer texts in business and economics

Edition: Third edition

Material type:

Computer file; Format: electronic

Publication details: Berlin, Germany : Springer, 2019

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Availability: Items available for loan: SPU Library, Bangkok (Main Campus) (1)Call number: HF 5415.2 S27C 2019.

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A concise guide to market research : the process, data,and methods using IBM SPSS statistics / Erik Mooi & Marko Sarstedt by

Material type: Text

Text; Format: print ; Literary form: Not fiction

Publication details: New York: Springer, 2011

Availability: Items available for loan: SPU Library, Chonburi campus (1)Call number: HF 5415.2 M66C 2011.

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Market research : the process, data, and methods using Stata / Erik Mooi, Marko Sarstedt, Irma Mooi-Reci [electronic resource] by

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Material type:

Computer file; Format: electronic

Publication details: Singapore : Springer, 2018

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Availability: Items available for loan: SPU Library, Bangkok (Main Campus) (1)Call number: HF 5415.2 M66M 2018.

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