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Archetypes in branding : a toolkit for creatives and strategists / Margaret Pott Hartwell and Joshua C. Chen with Chen Design Associates & Max Spector, art director
Material type:
TextPublication details: Cincinnati, Ohio : How Books, 2012Description: 1 v. : ill. ; 28 cmISBN: - 9781440308185
- NC 997 H37 2012
Contents:
Setting the stage
Standing on shoulders
Every archetype creates meaning
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
General Book
|
SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 4: General Shelves (ENGLISH): N, Q-T | NC 997 H37 2012 (Browse shelf(Opens below)) | Available | F066369 |
Total holds: 0
Setting the stage
Standing on shoulders
Every archetype creates meaning
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