Strategic management for travel and tourism / Nigel Evans, David Campbell, George Stonehouse [book]
Material type:
TextPublication details: Oxford : Butterworth Heinemann, 2003Description: viii, 412 pISBN: - 0750648546
- G 155.A1 E92S 2003
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
General Book
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SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 7: General Shelves (ENGLISH): A-G/K-Z | G 155.A1 E92S 2003 (Browse shelf(Opens below)) | Available | F053696 | |
General Book
|
SPU Library, Chonburi campus | General Books (ENGLISH) | Floor 3: General Shelves (FOREIGN LANGUAGE) | G 155.A1 E92S 2003 (Browse shelf(Opens below)) | Available | B004639 |
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Includes glossary and index
Part One An introduction to the strategic process
Part Two Internal analysis
Part Three External analysis
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