Strategic management for travel and tourism / Nigel Evans, David Campbell, George Stonehouse [book]

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Material type: Text

TextPublication details: Oxford : Butterworth Heinemann, 2003Description: viii, 412 pISBN:

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Contents:

Part One An introduction to the strategic process

Part Two Internal analysis

Part Three External analysis

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Barcode
General Book	SPU Library, Bangkok (Main Campus)	General Books (ENGLISH)	Floor 7: General Shelves (ENGLISH): A-G/K-Z	G 155.A1 E92S 2003 (Browse shelf(Opens below))	Available	F053696
General Book	SPU Library, Chonburi campus	General Books (ENGLISH)	Floor 3: General Shelves (FOREIGN LANGUAGE)	G 155.A1 E92S 2003 (Browse shelf(Opens below))	Available	B004639

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Includes glossary and index

Part One An introduction to the strategic process

Part Two Internal analysis

Part Three External analysis

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