Essentials of marketing research / V. Kumar, David A. Aaker, George S. Day
Material type:
TextPublication details: New York : John Wiley & Sons,Inc, 1999Description: xvi, 623 p ; 27 cmISBN: - 0471170682
- HF 5415.2 K85E 1999
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
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General Book
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SPU Library, Chonburi campus | General Books (ENGLISH) | Floor 3: General Shelves (FOREIGN LANGUAGE) | HF 5415.2 K85E 1999 (Browse shelf(Opens below)) | Available | B001185 |
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| HF 5415.2 K46M 1999 Marketing research : [book] measurement, method and application / | HF 5415.2 K53M 1987 Marketing research : an applied approach | HF 5415.2 K56M 1983 Marketing research | HF 5415.2 K85E 1999 Essentials of marketing research / | HF 5415.2 K85E 2005 Essentials of marketing research / | HF 5415.2 L82M 1978 Marketing research | HF 5415.2 M32M 2000 Marketing research essentials / [book] |
Includes index
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