Asian competitors : marketing for competitiveness in the age of digital consumers / Philip Kotler, Hermawan Kartajaya, Den Huan Hooi
Material type:
TextPublication details: Singapore : World Scientific Publishing Co. Pte. Ltd., 2019Description: xvi, 325 pages ; 24 cmISBN: - 9789813275461
- HF 5415.12.A8 K67A 2019
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
General Book
|
SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 6: General Shelves (ENGLISH): H, J | HF 5415.12.A8 K67A 2019 (Browse shelf(Opens below)) | Available | F068060 |
Includes bibliographical references and index
Marketing is transforming
Marketng is creating
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