Marketing management : an Asian perspective / Philip Kotler...[et al.] book
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TextPublication details: Singapore: Pearson Education South Asia Pte Ltd, 2013Edition: 6th edNotes: Includes indexDescription: xxviii, 874 P. : ill. ; 27 cmISBN: - 9789810687977
- HF 5415.13 K67M 2013
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
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General Book
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SPU Library, Chonburi campus | General Books (ENGLISH) | Floor 3: General Shelves (FOREIGN LANGUAGE) | HF 5415.13 K67M 2013 (Browse shelf(Opens below)) | Available | B008497 |
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| HF 5415.13 K67M 2006 Marketing Management / | HF 5415.13 K67M 2006 Marketing Management / | HF 5415.13 K67M 2006 Marketing Management / | HF 5415.13 K67M 2013 Marketing management : an Asian perspective / book | HF 5415.13 K67M 2018 Marketing management : An Asian perspective / | HF 5415.13 K74M 2010 Multicultural Marketing Management / | HF 5415.13 K918M 2010 Multicultural Marketing Management / |
Includes index
Understanding marketing management
capturing marketing insights
connecting with customers
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