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Law of marketing / Lynda J. Oswald [book]
Material type:
TextPublication details: Cincinnati, Ohio : West/Thomson Learning, 2002Description: xxxii, 464 p. : ill. ; 26 cmISBN: - 032400902X (alk. paper)
- The Law of marketing
- KF 1609 O78L 2002
Contents:
Overview of the legal environment of marketing activities -- legal issues relating to product development : protection of intellectual property assets through patent and copyright law
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
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General Book
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SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 7: General Shelves (ENGLISH): A-G/K-Z | KF 1609 O78L 2002 (Browse shelf(Opens below)) | Available | E104439 |
Total holds: 0
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| KF 1600 M32L 1990 The legal environment of business | KF 1600 M514B 2009 Business: its legal environment : The legal environment of business | KF 1600 W44L 1993 The legal and regulatory environment of business | KF 1609 O78L 2002 Law of marketing / [book] Lynda J. Oswald | KF 1609 O85L 2002 Law of business | KF 1659 G64S 1984 The small business legal problem solver | KF 1890.C6 G45L 1981 Law and the computer |
Includes bibliographical references and index.
Overview of the legal environment of marketing activities -- legal issues relating to product development : protection of intellectual property assets through patent and copyright law
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