Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml [book]
Material type:
TextPublication details: Boston : McGraw-Hill Irwin, 2009Edition: 5th edNotes: Includes bibliographical references and indexDescription: xxviii, 708 p. : ill. ; 25 cmISBN: - 9780071263931
- HD 9980.5 Z44S 2009
| Item type | Current library | Collection | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
General Book
|
SPU Library, Chonburi campus | General Books (ENGLISH) | HD 9980.5 Z44S 2009 (Browse shelf(Opens below)) | Available | B008088 |
Browsing SPU Library, Chonburi campus shelves Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| HD 9980.5 Z44S 1996 Services marketing | HD 9980.5 Z44S 2000 Serices marketing : integrating customer focus acr | HD 9980.5 Z44S 2000 Services marketing : integrating customer focus across the firm / | HD 9980.5 Z44S 2009 Services marketing : integrating customer focus across the firm / [book] | HD 9980.5 Z44S 2013 Services marketing : integrating customer focus across the firm / [book] | HD 9980.8A1 ม747อ 2540 ล.1 อุตสาหกรรมการบริการ หน่วยที่ 1 - 5 (ม.ส.ธ) | HD 9980.8A1 ม747อ 2540 ล.1 อุตสาหกรรมการบริการ หน่วยที่ 1 - 5 (ม.ส.ธ) |
Includes bibliographical references and index
1.Foundations for services marketing
2.Focus on the customer
3.Understanding customer requirements
There are no comments on this title.