Innovative marketing communications : strategies for the events industry / Guy Masterman [book]

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TextPublication details: Amsterdam : Elsevier Butterworth-Heinemann, 2006Notes: Includes bibliographical references and indexDescription: xxi, 322 p. : ill ; 25 cmISBN:

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Barcode
General Book	SPU Library, Chonburi campus	General Books (ENGLISH)	Floor 3: General Shelves (FOREIGN LANGUAGE)	GT 3405 M37I 2006 (Browse shelf(Opens below))	Available	B005457

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Previous	GT 3405 F47E 2012 Events management : an international approach / [book]	GT 3405 G64S 2005 Special events : event leadership for a now world / [book]	GT 3405 H36 2006 Happening : design for events [book]	GT 3405 M37I 2006 Innovative marketing communications : strategies for the events industry / [book]	GT 3405 R34E 2009 Events management : an integrated and practical approach / [book]	GT 3405 S54P 2004 Professional event coordination / [book]	GT 3405 S56S 2004 Successful event management : [book] a practical handbook /	Next

Includes bibliographical references and index

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