Innovative marketing communications : strategies for the events industry / (Record no. 101621)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00752nam a2200205 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170210201520.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060707s 2006 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0750663618 |
| Terms of availability | 1195 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | GT 3405 |
| Item number | M37I |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Masterman, Guy |
| 9 (RLIN) | 87402 |
| 245 14 - TITLE STATEMENT | |
| Title | Innovative marketing communications : strategies for the events industry / |
| Statement of responsibility, etc. | Guy Masterman |
| Medium | [book] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Amsterdam : |
| Name of publisher, distributor, etc. | Elsevier Butterworth-Heinemann, |
| Date of publication, distribution, etc. | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 322 p. : |
| Other physical details | ill ; |
| Dimensions | 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | EVENTS MANAGEMENT SERIES |
| 9 (RLIN) | 123985 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wood, Emma H. |
| 9 (RLIN) | 123986 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 07/07/2006 | 1195.00 | GT 3405 M37I 2006 | B005457 | 07/07/2006 | 10/02/2017 | General Book |