Image from Amazon.com
Principles of marketing : an Asian prespective / Philip Kotler...[et al] [book]
Material type:
TextPublication details: Singapore : Prentice Hall, 2005Description: xiv, 535 p (A-14 p.),(R-18 p.),(G-11p.),(I-10 p.) ; 28 cmISBN: - 0131234390
- HF 5415 P74 2005
Contents:
Understanding marketing and the marketing process--Developing marketing opportunities and strategies--Developing the marketing mix--Managing marketing
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
General Book
|
SPU Library, Chonburi campus | General Books (ENGLISH) | Floor 3: General Shelves (FOREIGN LANGUAGE) | HF 5415 P74 2005 (Browse shelf(Opens below)) | Available | B005482 |
Total holds: 0
Browsing SPU Library, Chonburi campus shelves Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| HF 5415 O42M 2006 Marketing environment, 2006-2007 / [book] | HF 5415 P43C 2001 "Christmas Advertising, Marketing & Disply" | HF 5415 P47E 2000 Essentials of marketing : a global-managerial appr [book] | HF 5415 P74 2005 Principles of marketing : [book] an Asian prespective / | HF 5415 P74M 2011 Marketing foundations [book] / | HF 5415 R36B 1994 Beyond maxi marketing : the new power of caring an | HF 5415 R53T 2003 The 22 immutable laws of marketing in Asia / |
Understanding marketing and the marketing process--Developing marketing opportunities and strategies--Developing the marketing mix--Managing marketing
There are no comments on this title.
Log in to your account to post a comment.