Electronic commerce 2018 : a managerial and social networks perspective / by Efraim Turban ... [et al.]. [electronic resource]
Material type:
Computer fileSeries: Springer texts in business and economicsPublication details: Cham, Switzerland : Springer, 2018Edition: Ninth editionDescription: 1 online resource (xxviii, 636 pages) : illustrationsISBN: - 9783319587158 (E-book)
- HF 5548.32 T87E 2018
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
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E-Book
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SPU Library, Bangkok (Main Campus) | Electronic Resources | On Display | HF 5548.32 T87E 2018 (Browse shelf(Opens below)) | Available | 9783319587158 |
Overview of electronic commerce -- E-commerce : mechanisms, platforms, and tools -- Retailing in electronic commerce : products and services -- Business-to-business E-commerce -- Innovative EC systems : from E-government to E-learning, E-health, sharing economy and P2P commerce -- Mobile commerce and the internet of things -- Intelligent (smart) E-commerce -- Social commerce : foundations, social marketing, and advertising -- Social enterprise and other social commerce topics -- Marketing and advertising in E-commerce
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