Marketing Research / Alvin C. Burns, Ann Veeck and Ronald F. Bush

By:

Contributor(s):

Material type: Text

TextPublication details: Pearson Education, 2017 Harlow :Edition: 8th edDescription: 489 p. : ill. ; 26 cmISBN:

Subject(s):

LOC classification:

Contents:

Introduction to marketing Research

The Marketing Research Industry

The Marketing Research Process and Defining the Problem and Research Objectives

Research Design

Secondary Data and Packaged Information

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Barcode
General Book	SPU Library, Chonburi campus	General Books (ENGLISH)	Floor 3: General Shelves (FOREIGN LANGUAGE)	HF 5415.2 B87M 2017 (Browse shelf(Opens below))	Available	B008912

Total holds: 0

Introduction to marketing Research

The Marketing Research Industry

The Marketing Research Process and Defining the Problem and Research Objectives

Research Design

Secondary Data and Packaged Information

There are no comments on this title.

to post a comment.