Electronic media management / Peter K. Pringle, Michael F. Starr.
Material type:
TextPublication details: Amsterdam : Oxford, 2006Edition: 5th edDescription: xv, 415 pISBN: - 0240806395
- 9780240808727
- 9780240806396
- HE 8689.6 P74E 2006
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
General Book
|
SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 6: General Shelves (ENGLISH): H, J | HE 8689.6 P74E 2006 (Browse shelf(Opens below)) | Available | F066740 | |
|
General Book
|
SPU Library, Khon Kaen campus | General Books (ENGLISH) | General Shelves (English) | HE 8689.6 P74E 2006 (Browse shelf(Opens below)) | Available | F056030 |
Includes appendix glossary and index
Broadcast station management--Financial management--Broadcast programming--Broadcast sales--Broadcast promotion and marketing--Broadcast regulations--Managing the cable television system--Public broadcast station management--Entry into the electroninc media business
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