Hospitality marketing : an introduction / David Bowie, Francis Buttle.
Material type:
TextPublication details: Amsterdam : Elsevier, 2004Description: xi, 350 pISBN: - 0750652454 (pbk)
- TX 911.3.M3 B68H 2004
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
General Book
|
SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 4: General Shelves (ENGLISH): N, Q-T | TX 911.3.M3 B68H 2004 (Browse shelf(Opens below)) | Available | F054499 |
Browsing SPU Library, Bangkok (Main Campus) shelves Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| TX 911.3.M27 W66H 2015 Hospitality management : [book] A brief introduction / | TX 911.3.M27 Y84I 2016 The international hospitality business : management and operations / | TX 911.3.M3 B68 2017 Boutique hotels & hostels : integrated brand systems in graphics and space / | TX 911.3.M3 B68H 2004 Hospitality marketing : an introduction / | TX 911.3.M3 I85C 1999 Catering sales and convention services | TX 911.3.M3 K67M Marketing for hospitality and tourism / [book] | TX 911.3.M3 K67M 2006 Marketing for hospitality and tourism / [book] |
Includes index
Part A : Introduction
Part B : Pre-encounter marketing
Part C : Encounter marketing
Part D : Post-encounter marketing
There are no comments on this title.
