Entrepreneurial marketing : sustaining growth in all organisations / Ian Chaston [book]
Material type:
TextPublication details: New York : Palgrave Macmillan, 2015Edition: 2nd edDescription: xii, 388 p. ; 23 cmISBN: - 9781137500908
- Sustaining growth in all organisations
- HF 5415.13 C32E 2016
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
General Book
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SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 6: General Shelves (ENGLISH): H, J | HF 5415.13 C32E 2016 (Browse shelf(Opens below)) | Available | F066736 |
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| HF 5415.13 B69M 1998 Marketing management : a strategic approach with a global orientation | HF 5415.13 B69M 1998 Marketing management : a strategic approach with a global orientation | HF 5415.13 B76N 2010 Negotiating secrets : [book] the experts tell all! / | HF 5415.13 C32E 2016 Entrepreneurial marketing : [book] sustaining growth in all organisations / | HF 5415.13 C36M 2001 Marketing management in the 21st Century / | HF5415.13 C46S 2004 Supply chain management : strategy, planning, and operation / | HF5415.13 C46S 2004 Supply chain management : strategy, planning, and operation / |
Includes index
Entrepreneurship and market conventions
Understanding the conventional competitor
Planning and visioning
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