Good strategy bad strategy : the difference and why it matters / Richard P. Rumelt [book]
Material type:
TextPublication details: London : Profile Books Ltd, 2013Edition: 1st edDescription: xii, 322 p. ; 18 cmISBN: - 9781781251546
- HD 30.28 R85G 2013
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
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General Book
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SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 6: General Shelves (ENGLISH): H, J | HD 30.28 R85G 2013 (Browse shelf(Opens below)) | Available | F065726 |
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| HD 30.28 R62S 1998 Strategy pure and simple II : how winning companies dominate their competitors / | HD 30.28 R83S 1989 Strategic management : concepts and experiences / | HD 30.28 R83S 1989 Strategic management : concepts and experiences / | HD 30.28 R85G 2013 Good strategy bad strategy : [book] the difference and why it matters / | HD 30.28 R87 2005 Strategic planning training | HD 30.28 R96C 2000 Corporate strategy / | HD30.28 S24S 2001 Strategic management / |
Includes bibliographical references and index
1 : Good and bad strategy -- Good strategy is unexpected -- Discovering power -- Bad strategy -- Why so much bad strategy? -- The kernel of good strategy -- 2 : Sources of power -- Using leverage -- Proximate objectives -- Chain-link systems -- Using design -- Focus Growth -- Using advantage -- Using dynamics -- Inertia and entropy -- Putting it together -- 3 : Thinking like a strategist -- The science of strategy -- Using your head -- Keeping your head.
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