Destination brands : managing place reputation / edited by Nigel Morgan, Annette Pritchard, Roger Pride [book]
Material type:
TextPublication details: Oxford : Butterworth-Heinemann, 2011Edition: 3rd edDescription: xvii, 370 p. ; 24 cmISBN: - 9780080969305 (pbk)
- G 155.A1 D47 2011
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
General Book
|
SPU Library, Khon Kaen campus | General Books (ENGLISH) | General Shelves (English) | G 155.A1 D47 2011 (Browse shelf(Opens below)) | Available | F062074 |
Includes bibliographical references and index
Destination brand concepts
Destination brand challenges
Destination brand cases
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