Marketing management : an Asian perspective
Material type:
TextPublication details: Singapore: Prentice - Hall, 2009Edition: 5 th edNotes: Includes indexDescription: xxxviii, 750 P.,ill.; 27 cmISBN: - 9789810679939
- HF 5415.13 K67M 2009
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
General Book
|
SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 6: General Shelves (ENGLISH): H, J | HF 5415.13 K67M 2009 (Browse shelf(Opens below)) | Available | PF001782 |
Includes index
Understanding marketing management
capturing marketing insights
connecting with customers
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