Living the brand how to transform every member of your organization into a brand champion / Nicholas Ind [book]
Material type:
TextPublication details: London ; Philadelphia : Kogan Page, 2007Edition: 3rd edNotes: Includes indexDescription: 200 p. : Col.ill ; 23 cmISBN: - 9780749450830
- HD 69.B7 I52L 2007
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
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General Book
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SPU Library, Chonburi campus | General Books (ENGLISH) | Floor 3: General Shelves (FOREIGN LANGUAGE) | HD 69.B7 I52L 2007 (Browse shelf(Opens below)) | Available | B007028 |
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| HD 69.B7 ฮ589ห 2549 100 สุดยอดแบรนด์โลก = [book] Brand royalty | HD 69.B7 C67 2004 Corporate cultures and global brands / [book] | HD 69.B7 D56N 2016 Nation branding: Concepts, issues, practice / | HD 69.B7 I52L 2007 Living the brand how to transform every member of your organization into a brand champion / [book] | HD 69.B7 I58C 1997 corporate brand | HD 69.B7 K44S 2008 Strategic brand management : [book] building, measuring, and managing brand equity / | HD 69.B7 K44S 2008 Strategic brand management : [book] building, measuring, and managing brand equity / |
Includes index
I'm genuinely feeling groovy
Living brands
Why people need vision and values
Why organizations need purpose and values
Defining the brand
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