Which ad pulled best? : 40 case histories on how to write and design ads that work / Scott C. Purvis, Philip Ward Burton.

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Material type: Text

TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, 2003Edition: 9th edDescription: xvii, 120 pISBN:

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Consumer advertisements tested by gallup & robinson--Principles demonstrated by tested advertisements--Lisit of advertisers

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Copy number	Status	Notes	Barcode
General Book	SPU Library, Bangkok (Main Campus)	General Books (ENGLISH)	Floor 6: General Shelves (ENGLISH): H, J	HF 5823 P87W 2003 (Browse shelf(Opens below))		Available	บัณฑิตบริจาค	PF000485
General Book	SPU Library, Bangkok (Main Campus)	General Books (ENGLISH)	Floor 6: General Shelves (ENGLISH): H, J	HF 5823 P87W 2003 (Browse shelf(Opens below))	C.2	Available	บัณฑิตบริจาค	F057941
General Book	SPU Library, Bangkok (Main Campus)	General Books (ENGLISH)	Floor 6: General Shelves (ENGLISH): H, J	HF 5823 P87W 2003 (Browse shelf(Opens below))	C.1	Available	บัณฑิตบริจาค	F055912
General Book	SPU Library, Chonburi campus	General Books (ENGLISH)	Floor 3: General Shelves (FOREIGN LANGUAGE)	HF 5823 P87W 2003 (Browse shelf(Opens below))		Available	บัณฑิตบริจาค	B007882

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Includes index.

Consumer advertisements tested by gallup & robinson--Principles demonstrated by tested advertisements--Lisit of advertisers

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