The origin of brands : how product evolution creates endless possibilities for new brands / Al Ries [book]

By:

Ries, Al

Contributor(s):

Ries, Laura

Material type: Text

TextPublication details: New York : Collins, 2004Edition: 1 st edNotes: Includes bibliographical references and indexDescription: x, 308 p. ; 20 cmISBN:

0060570148

Subject(s):

LOC classification:

HD 69.B7 R53O

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Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Barcode
General Book	SPU Library, Chonburi campus	General Books (ENGLISH)	Floor 3: General Shelves (FOREIGN LANGUAGE)	HD 69.B7 R53O 2004 (Browse shelf(Opens below))	Available	B005462

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Includes bibliographical references and index

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