Normal view MARC view ISBD view

Global marketing strategies (Record no. 68066)

MARC details
000 -LEADER
fixed length control field	00688nam0a22002050004500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20170210192036.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	039587162X
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 1416
Item number	J42G 1998
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Jeannet, Jean-Pierre
9 (RLIN)	70179
245 10 - TITLE STATEMENT
Title	Global marketing strategies
250 ## - EDITION STATEMENT
Edition statement	4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Boston:
Name of publisher, distributor, etc.	Houghton Mifflin Company,
Date of publication, distribution, etc.	1998
300 ## - PHYSICAL DESCRIPTION
Extent	xxv, 896 p.,ill ; 24 cm
500 ## - GENERAL NOTE
General note	Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	EXPORT MARKETING
General subdivision	MANAGEMENT
9 (RLIN)	38727
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	EXPORT MARKETING
General subdivision	MANAGEMENT
--	CASE STUDIES
9 (RLIN)	46812
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Hennessey, H. David
9 (RLIN)	70180
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	General Book

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Cost, normal purchase price	Full call number	Barcode	Date last seen	Price effective from	Koha item type
			Available	General Books (ENGLISH)	SPU Library, Chonburi campus	SPU Library, Chonburi campus	Floor 3: General Shelves (FOREIGN LANGUAGE)	01/07/2004	0.00	HF 1416 J42G 1998	B001195	01/07/2004	10/02/2017	General Book