Global marketing strategies
Jeannet, Jean-Pierre
Global marketing strategies - 4th ed. - Boston: Houghton Mifflin Company, 1998 - xxv, 896 p.,ill ; 24 cm
Includes bibliographical references and index
039587162X
EXPORT MARKETING--MANAGEMENT
EXPORT MARKETING--MANAGEMENT--CASE STUDIES
HF 1416 / J42G 1998
Global marketing strategies - 4th ed. - Boston: Houghton Mifflin Company, 1998 - xxv, 896 p.,ill ; 24 cm
Includes bibliographical references and index
039587162X
EXPORT MARKETING--MANAGEMENT
EXPORT MARKETING--MANAGEMENT--CASE STUDIES
HF 1416 / J42G 1998