Kleppner's advertising procedure / (Record no. 67749)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00941nam a2200277 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250613000655.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100324s1993 njua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0135175666 (student ed.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0135175747 (anotated instructor's ed.) |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5823 |
| Item number | R87K 1993 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Russell, Thomas, |
| Dates associated with a name | 1941- |
| 9 (RLIN) | 87818 |
| 245 10 - TITLE STATEMENT | |
| Title | Kleppner's advertising procedure / |
| Statement of responsibility, etc. | J. Thomas Russell, W. Ronald Lane. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Englewood Cliffs, N.J. : |
| Name of publisher, distributor, etc. | Prentice Hall, |
| Date of publication, distribution, etc. | 1993 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 755 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 29 cm. |
| 490 #4 - SERIES STATEMENT | |
| Series statement | The Prentice Hall series in marketing |
| -- | 164546 |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะนิเทศศาสตร์. ไม่ระบุ |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ADVERTISING. |
| 9 (RLIN) | 36801 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lane, W. Ronald, |
| Dates associated with a name | 1940- |
| 9 (RLIN) | 87817 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kleppner, Otto, |
| Dates associated with a name | 1899- |
| Title of a work | Advertising procedure. |
| 9 (RLIN) | 114565 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | Nuch 0310 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 24/03/2010 | 0.00 | HF 5823 R87K 1993 | E101749 | 16/09/2010 | 10/02/2017 | General Book | ||
| Weeding | Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 30/06/2004 | 755.00 | HF 5823 R87K 1993 | F042297 | 30/03/2010 | 10/02/2017 | General Book | ||
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 01/07/2004 | 0.00 | HF 5823 R87K 1993 | B000788 | 01/07/2004 | 10/02/2017 | General Book |