Global marketing management : cases and readings (Record no. 43097)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00791nam0a22002290004500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170210184735.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0201539721 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-CHG |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 1416 |
| Item number | B89G 1995 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Robert D. Buzzell |
| 9 (RLIN) | 46811 |
| 245 10 - TITLE STATEMENT | |
| Title | Global marketing management : cases and readings |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Reading, Mass.: |
| Name of publisher, distributor, etc. | Addison-Wesley, |
| Date of publication, distribution, etc. | 1995 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 686 p |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | EXPORT MARKETING |
| General subdivision | MANAGEMENT |
| 9 (RLIN) | 38727 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | EXPORT MARKETING |
| General subdivision | MANAGEMENT |
| -- | CASE STUDIES |
| 9 (RLIN) | 46812 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | John A. Quelch |
| 9 (RLIN) | 46813 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Christopher A. Bartlett |
| 9 (RLIN) | 46814 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 30/06/2004 | 508.00 | HF 1416 B89G 1995 | F042625 | 12/03/2007 | 10/02/2017 | General Book | ||
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | General Shelves (English) | 01/07/2004 | 509.00 | HF 1416 B89G 1995 | BG000315 | 15/06/2007 | 10/02/2017 | General Book |