The secrets of success in marketing : how to accelerate your marketing performance / (Record no. 210109)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01071nam a22002657a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230615151803.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230615s2011 enk||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273742449 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | main |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.13 |
| Item number | L56S 2011 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Linton, Ian |
| 9 (RLIN) | 252425 |
| 245 14 - TITLE STATEMENT | |
| Title | The secrets of success in marketing : how to accelerate your marketing performance / |
| Statement of responsibility, etc. | Ian Linton |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Harlow, England ; |
| Name of publisher, distributor, etc. | Prentice Hall Business, |
| Date of publication, distribution, etc. | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 268 pages ; |
| Dimensions | 21 cm |
| 449 ## - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาดดิจิทัล |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes idnex |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Closer to your customers : the true measure of success -- It takes more than a product to succeed -- Don't keep it secret : get the story across -- People matter : the inside track to success |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARKETING |
| General subdivision | MANAGEMENT |
| 9 (RLIN) | 34000 |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บริจาคโดย รองศาสตราจารย์ ดร.ครรชิต มาลัยวงศ์ |
| Accession date | 110623 |
| Barcode | F068927 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | niparat 0623 |
| ผู้วิเคราะห์รายการ | niparat 0623 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: Chairman's Collection | 15/06/2023 | 935.00 | HF 5415.13 L56S 2011 | F068927 | 15/06/2023 | 935.00 | 15/06/2023 | General Book |