Marketing management : (Record no. 198673)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01003pam a2200277 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250613002948.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090320s1995 iluab b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256137277 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.13 |
| Item number | P47M 1995 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Peter, J. Paul. |
| 9 (RLIN) | 70191 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | knowledge and skills / |
| Statement of responsibility, etc. | J. Paul Peter & James H. Donnelly, Jr. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Homewood, Ill. : |
| Name of publisher, distributor, etc. | Irwin, |
| Date of publication, distribution, etc. | 1995 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 928 p. : |
| Other physical details | ill. (some col.), col. maps ; |
| Dimensions | 25 cm. |
| 490 #4 - SERIES STATEMENT | |
| Series statement | The Irwin series in marketing |
| -- | 89698 |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (p. [841]-852) and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARKETING |
| General subdivision | MANAGEMENT. |
| 9 (RLIN) | 34000 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management |
| Form subdivision | Case studies. |
| 9 (RLIN) | 88042 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Donnelly, James H. |
| 9 (RLIN) | 68803 |
| Relator term | Co-Author |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Source of classification or shelving scheme | Library of Congress Classification |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | Nuch 0309 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 08/09/2020 | HF 5415.13 P47M 1995 | BG000610 | 08/09/2020 | C.1 | 08/09/2020 | General Book | |||
| Library of Congress Classification | Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 08/09/2020 | HF 5415.13 P47M 1995 | BG000612 | 08/09/2020 | C.2 | 08/09/2020 | General Book | |||
| Library of Congress Classification | Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 08/09/2020 | HF 5415.13 P47M 1995 | BG000614 | 08/09/2020 | C.3 | 08/09/2020 | General Book | |||
| Library of Congress Classification | Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 08/09/2020 | HF 5415.13 P47M 1995 | BG000616 | 08/09/2020 | C.4 | 08/09/2020 | General Book | |||
| Library of Congress Classification | Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 08/09/2020 | HF 5415.13 P47M 1995 | BG000618 | 08/09/2020 | C.5 | 08/09/2020 | General Book | |||
| Library of Congress Classification | Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 12/09/2020 | HF 5415.13 P47M 1995 | BG000604 | 12/09/2020 | C.6 | 12/09/2020 | General Book | |||
| Library of Congress Classification | Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 12/09/2020 | HF 5415.13 P47M 1995 | BG000608 | 12/09/2020 | C.8 | 12/09/2020 | General Book | |||
| Library of Congress Classification | Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 12/09/2020 | HF 5415.13 P47M 1995 | BG000606 | 12/09/2020 | C.7 | 12/09/2020 | General Book |