Phranakorn Rajabhat University Library

Innovation management and new product development / (Record no. 196947)

MARC details
000 -LEADER
fixed length control field aam a22 4500
003 - CONTROL NUMBER IDENTIFIER
control field SPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200520154906.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200306b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292133423
Terms of availability 1145.00
040 ## - CATALOGING SOURCE
Original cataloging agency SPU
049 ## - LOCAL HOLDINGS (OCLC)
Holding library SPU_CHN
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.153
Item number T76I 2017
100 ## - MAIN ENTRY--PERSONAL NAME
9 (RLIN) 236910
Personal name Trott, Paul
245 ## - TITLE STATEMENT
Title Innovation management and new product development /
Statement of responsibility, etc. Paul Trott
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Harlow, England :
Name of publisher, distributor, etc. Pearson,
Date of publication, distribution, etc. 2017
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 635 p. :
Other physical details ill. ;
Dimensions 25 cm.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Part 1 Innovation management : Innovation management: an introduction pp. 1-47 -- National systems of innovation and entrepreneurship pp. 48-85 -- Market adoption and technology diffusion pp. 86-115 -- Managing innovation within firms pp. 116-153 -- Operations and process innovation pp. 154-187 -- Managing intellectual property pp. 188-224
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Part 2 Turning technology into business : Managing organisational knowledge pp. 225-263 -- Strategic alliances and networks pp. 264-303 -- Management of research and development pp. 304-341 -- Managing R&D projects pp. 342-377 -- Open innovation and technology transfer pp. 378-408
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Part 3 New product development : Business models pp. 409-445 -- Product and brand strategy pp. 446-479 -- New product development pp. 480-521 -- New service innovation pp. 522-551 -- Market research and its influence on new product development pp. 552-585 -- Managing the new product development process pp. 586-620
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 47440
Topical term or geographic name entry element TECHNOLOGICAL INNOVATIONS
General subdivision MANAGEMENT
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 35024
Topical term or geographic name entry element INDUSTRIAL MANAGEMENT
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 49600
Topical term or geographic name entry element PRODUCT MANAGEMENT
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 41292
Topical term or geographic name entry element NEW PRODUCTS
General subdivision MANAGEMENT
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 235534
Topical term or geographic name entry element HUMANITIES AND SOCIAL SCIENCES
850 ## - HOLDING INSTITUTION
Holding institution SPU
910 ## - ACQUISITION INFORMATION (SPU)
Purchaser สำนักงานบัณฑิตวิทยาลัย
Accession date 290120
Barcode B009172
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type General Book
998 ## - STAFF NAME (SPU)
ผู้ลงรายการ rattana 200520
ผู้วิเคราะห์รายการ rattana 200520
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification   Available General Books (ENGLISH) SPU Library, Chonburi campus SPU Library, Chonburi campus Floor 3: General Shelves (FOREIGN LANGUAGE) 06/03/2020 1145.00 HF 5415.153 T76I 2017 B009172 06/03/2020 06/03/2020 General Book

มหาวิทยาลัยศรีปทุม (กทม.)
2410/2 ถ.พหลโยธิน เขตจตุจักร กรุงเทพฯ 10900
Tel : 02-579-1111, 02-561-2222
มหาวิทยาลัยศรีปทุม (ชลบุรี)
79 หมู่ 1 ถ.บางนา-ตราด ต.คลองตำหรุ อ.เมือง จ.ชลบุรี 20000
Tel : 038-146-123
มหาวิทยาลัยศรีปทุม (ขอนแก่น)
182/12 หมู่ 4 ถ.ศรีจันทร์ ต.ในเมือง อ.เมือง จ.ขอนแก่น 40000
Tel : 043-224-111