Persuasive communication : (Record no. 185714)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01091nam a22002897a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20201225112436.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170905b xxu||||| |||| 00| 0 tha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781138920378 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | main |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5718 |
| Item number | Y66P 2017 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 225228 |
| Personal name | Young, Richard O. |
| 245 ## - TITLE STATEMENT | |
| Title | Persuasive communication : |
| Remainder of title | how audiences decide / |
| Statement of responsibility, etc. | Richard O. Young |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York, NY : |
| Name of publisher, distributor, etc. | Routledge, Taylor & Francis Group, |
| Date of publication, distribution, etc. | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 464 p. : |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 449 ## - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. บริหารธุรกิจ |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Understanding rational decision making |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Understanding intuitive decision making |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Understanding emotional decision making |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 225230 |
| Topical term or geographic name entry element | BUSINESS COMMUNICATION |
| General subdivision | PSYCHOLOGICAL ASPECTS |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | วิทยาลัยนานาชาติ จัดซื้อ งาน SPU Book Fair 2017 |
| Publisher | ร้านมาสเตอร์บุ๊คส์ |
| Accession date | 280817 |
| Barcode | F066955 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | niparat 0917 |
| ผู้วิเคราะห์รายการ | niparat 0917 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 05/09/2017 | HF 5718 Y66P 2017 | F066955 | 22/07/2023 | 25/12/2020 | 05/09/2017 | General Book |