Social media and public relations : eight new practices for the pr professional / (Record no. 181836)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01208nam a2200313 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170415123636.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170107s2012 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780132983211 |
| Terms of availability | 1540 Bht |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HM 742 |
| Item number | B73S 2012 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Breakenridge, Deirdre |
| 9 (RLIN) | 220495 |
| 245 10 - TITLE STATEMENT | |
| Title | Social media and public relations : eight new practices for the pr professional / |
| Statement of responsibility, etc. | Deidre Breakenridge |
| Medium | [book] |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | Social media and public relations |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Upper Saddle River : |
| Name of publisher, distributor, etc. | FT Press, |
| Date of publication, distribution, etc. | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 166 p : |
| Other physical details | ill ; |
| Dimensions | 23 cm. |
| 449 #0 - DEPARTMENT | |
| Department name | |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Chapter 1 : The PR Policymaker |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Chapter 2 : The Internal Collaboration Generator |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Chapter 3 : The PR Technology Tester |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Chapter 4 : The Communications (COMMS) Organizer |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Chapter 5 : The Pre-Crisis Doctor |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | SOCIAL MEDIA |
| 9 (RLIN) | 200011 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | PUBLIC RELATIONS |
| 9 (RLIN) | 37301 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | gift 0117 |
| ผู้วิเคราะห์รายการ | gift 0117 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 07/01/2017 | 1540.00 | HM 742 B73S 2012 | B008861 | 07/01/2017 | 10/02/2017 | General Book |