Phranakorn Rajabhat University Library

Customer relationship management: Concepts and technologies / (Record no. 177119)

MARC details
000 -LEADER
fixed length control field 01014nam a2200277 4500
003 - CONTROL NUMBER IDENTIFIER
control field SPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180927145730.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 151127s2015 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781138789838
Terms of availability 2890
040 ## - CATALOGING SOURCE
Original cataloging agency SPU
049 ## - LOCAL HOLDINGS (OCLC)
Holding library SPU_CHN
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.5
Item number B87C 2015
100 0# - MAIN ENTRY--PERSONAL NAME
Personal name Buttle, Francis.
9 (RLIN) 103776
245 10 - TITLE STATEMENT
Title Customer relationship management: Concepts and technologies /
Statement of responsibility, etc. Francis Buttle & Stan Maklan, author
246 ## - VARYING FORM OF TITLE
Title proper/short title Customer relationship management
250 ## - EDITION STATEMENT
Edition statement 3th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Routledge, Taylor & Francis,
Date of publication, distribution, etc. 2015
300 ## - PHYSICAL DESCRIPTION
Extent xxv, 400 p. :
Other physical details ill ;
Dimensions 25 cm.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Part I: Understanding customer relationships page 1-116
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Part II: Strategic CRM page 117-208
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Part III: Operational CRM page 209-286
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Part IV: Analytical CRM page 287-338
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Part V: Realizing the benefits of CRM page 339-384
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Part VI: Looking to the future page 385-390
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element CUSTOMER RELATIONS
General subdivision MANAGEMENT
9 (RLIN) 56042
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Maklan, Stan
9 (RLIN) 214794
Relator term Co-author
850 ## - HOLDING INSTITUTION
Holding institution SPU
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Source of classification or shelving scheme Library of Congress Classification
998 ## - STAFF NAME (SPU)
ผู้ลงรายการ took 1115
ผู้วิเคราะห์รายการ took 1115
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Price effective from Koha item type
      Available General Books (ENGLISH) SPU Library, Chonburi campus SPU Library, Chonburi campus Floor 3: General Shelves (FOREIGN LANGUAGE) 27/11/2015 2890.00 HF 5415.5 B87C 2015 B008642 27/11/2015 10/02/2017 General Book

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