Strategic market management (Record no. 153374)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00918nam0a22002530004500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170415123425.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110928s2010 nyu eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470689752 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK SPU-CHG |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.13 |
| Item number | A24S 2010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 37879 |
| Personal name | Aaker, David A. |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic market management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | John Wiley and Sons, |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 354 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 449 ## - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 500 ## - GENERAL NOTE | |
| General note | Includes appendix and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARKETING |
| General subdivision | MANAGEMENT |
| 9 (RLIN) | 34112 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | อ.กิ่งแก้ว |
| Publisher | จุฬาฯ |
| Accession date | 270411/160611 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 28/09/2011 | 850.00 | HF 5415.13 A24S 2010 | F061674 | 07/09/2019 | 10/02/2017 | General Book | |||
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | General Shelves (English) | 18/01/2012 | 850.00 | HF 5415.13 A24S 2010 | BG001697 | 18/01/2012 | 10/02/2017 | General Book |
