Strategic market management
Aaker, David A.
Strategic market management - 1st ed. - New York : John Wiley and Sons, 2010 - xii, 354 p. : ill. ; 24 cm.
Includes appendix and index
9780470689752
MARKETING--MANAGEMENT
HF 5415.13 / A24S 2010
Strategic market management - 1st ed. - New York : John Wiley and Sons, 2010 - xii, 354 p. : ill. ; 24 cm.
Includes appendix and index
9780470689752
MARKETING--MANAGEMENT
HF 5415.13 / A24S 2010