Adland : a global history of advertising / (Record no. 133999)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01021nam a2200313 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170210205436.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090702s2007 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749448370 |
| Terms of availability | 1250 Bht. |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0749448377 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5823 |
| Item number | T86A 2007 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Tungate, Mark, |
| Dates associated with a name | 1967- |
| 9 (RLIN) | 163305 |
| 245 10 - TITLE STATEMENT | |
| Title | Adland : a global history of advertising / |
| Statement of responsibility, etc. | Mark Tungate |
| Medium | [book] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | Kogan Page, |
| Date of publication, distribution, etc. | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 278 p. : |
| Other physical details | Col.ill ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Pioneers of persuasion |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | From propaganda to soap |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Madison Avenue aristocracy |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Creative revolutionaries |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | The Chicago way |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | The Brit pack |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Eighties extravagance |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ADVERTISING |
| General subdivision | HISTORY |
| 9 (RLIN) | 161506 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | took 0709 |
| ผู้วิเคราะห์รายการ | took 0709 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 02/07/2009 | 1250.00 | HF 5823 T86A 2007 | B006998 | 03/12/2016 | 10/02/2017 | General Book |