Strategic management in the media : (Record no. 130157)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01358nam a2200349 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191106163914.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090220s2008 enkm b a001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1412903122 (hbk.) |
| Terms of availability | 1500 Bht |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781412903127 (hbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1412903130 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781412903134 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | P 96.M34 |
| Item number | K86S 2008 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | K่ung, Lucy. |
| 9 (RLIN) | 157482 |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic management in the media : |
| Remainder of title | from theory to practice / |
| Statement of responsibility, etc. | Lucy K่ung |
| Medium | [book] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Los Angeles : |
| Name of publisher, distributor, etc. | SAGE, |
| Date of publication, distribution, etc. | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 248 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะนิเทศศาสตร์. วิทยุกระจายเสียงและวิทยุโทรทัศน์ |
| 449 #0 - DEPARTMENT | |
| Department name | |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Strategic context |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | From context to concepts |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MASS MEDIA |
| General subdivision | MANAGEMENT. |
| 9 (RLIN) | 157483 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 36840 |
| Topical term or geographic name entry element | STRATEGIC PLANNING |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | อ.อิทธิพล |
| Publisher | พี.บี.ฟอร์ บุ๊คส์ |
| Accession date | 261208/020208 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | niparat 1001 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | niparat 0209 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 7: General Shelves (ENGLISH): A-G/K-Z | 20/02/2009 | 1500.00 | P 96.M34 K86S 2008 | F058735 | 16/09/2010 | C.1 | 10/02/2017 | General Book | ||
| Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 7: General Shelves (ENGLISH): A-G/K-Z | 08/01/2010 | 1870.00 | P 96.M34 K86S 2008 | F060627 | 19/11/2019 | C.2 | 10/02/2017 | General Book |