Social marketing: (Record no. 127089)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00825nam a2200253 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230113154526.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 081116s2008 us eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781412956475 (pbk.: alk. paper) |
| Terms of availability | 2000 Bht. |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5414 |
| Item number | K67S 2008 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 9 (RLIN) | 114321 |
| 245 10 - TITLE STATEMENT | |
| Title | Social marketing: |
| Remainder of title | influencing behaviors for good |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Los Angeles: |
| Name of publisher, distributor, etc. | Sage Publications, |
| Date of publication, distribution, etc. | c2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 444 p.: |
| Other physical details | ill.; |
| Dimensions | 24 cm. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. ไม่ระบุ |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references (p. 403-427) and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | SOCIAL MARKETING. |
| 9 (RLIN) | 50734 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | BEHAVIOR MODIFICATION. |
| 9 (RLIN) | 36891 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 153791 |
| Personal name | Lee, Nancy, |
| Dates associated with a name | 1932- |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | ทรงพล 1108 |
| ผู้วิเคราะห์รายการ | ทรงพล 1108 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 16/11/2008 | 2000.00 | HF 5414 K67S 2008 | PF000253 | 26/04/2023 | 10/02/2017 | General Book |