Evaluating public relations : (Record no. 124718)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01428nam a22003374a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191118124514.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 080727s2005 enkm b a001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0749443065 |
| Terms of availability | 213 Bht (บริจาค) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD 59 |
| Item number | W37E 2005 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Watson, Tom, |
| Dates associated with a name | 1950- |
| 9 (RLIN) | 150844 |
| 245 10 - TITLE STATEMENT | |
| Title | Evaluating public relations : |
| Remainder of title | a best practice guide to public relations planning, research & evaluation / |
| Statement of responsibility, etc. | Tom Watson & Paul Noble. |
| Medium | [book] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | Kogan Page Limited, |
| Date of publication, distribution, etc. | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | vii, 213 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะนิเทศศาสตร์. การประชาสัมพันธ์ |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะนิเทศศาสตร์. ไม่ระบุ |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Principles of public relations practice |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Evaluation and communication psychology |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Practitioner culture - why we do what we do |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | PUBLIC RELATIONS |
| General subdivision | EVALUATION. |
| 9 (RLIN) | 150845 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | PUBLIC RELATIONS |
| General subdivision | EVALUATION |
| Form subdivision | CASE STUDIES. |
| 9 (RLIN) | 150846 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Noble, Paul, |
| Dates associated with a name | 1955- |
| 9 (RLIN) | 150847 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บัณฑิต |
| Accession date | 070708 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | niparat 0708 |
| ผู้วิเคราะห์รายการ | niparat 0708 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | Nuch 0309 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 17/03/2009 | 213.00 | HD 59 W37E 2005 | E104097 | 16/09/2010 | 10/02/2017 | General Book | ||
| Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 27/07/2008 | 213.00 | HD 59 W37E 2005 | F058094 | 09/01/2020 | 10/02/2017 | General Book |