Consumer behavior / (Record no. 120281)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01121nam a2200337 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170210203910.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 080328s2007 mau eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780618643721 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0618643729 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-CHG |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.32 |
| Item number | .H69C 2007 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hoyer, Wayne D. |
| 9 (RLIN) | 100756 |
| 245 10 - TITLE STATEMENT | |
| Title | Consumer behavior / |
| Statement of responsibility, etc. | Wayne D. Hoyer |
| Medium | [book] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | Houghton Mifflin, |
| Date of publication, distribution, etc. | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 531 p. ; |
| Dimensions | 26 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | An introduction to consumer behavior |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | The psychological core |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | The process of making decisions |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | The consumer's culture |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Consumer behavior outcomes |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | CONSUMER BEHAVIOR |
| 9 (RLIN) | 86116 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARKETING RESEARCH |
| 9 (RLIN) | 34106 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Maclnnis, Deborah J. |
| 9 (RLIN) | 145704 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | คณะสารสนเทศศาสตร์ |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | took 0308 |
| ผู้วิเคราะห์รายการ | took 0308 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | General Shelves (English) | 28/03/2008 | 0.00 | HF 5415.32 .H69C 2007 | BG001454 | 28/03/2008 | 10/02/2017 | General Book |