International marketing strategy / (Record no. 101261)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01247nam a2200301 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170415123110.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060629s2005 enk eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0273686887 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-CHN SPU-CHG |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 |
| Item number | B72I 2005 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bradley, Frank |
| 9 (RLIN) | 113869 |
| 245 10 - TITLE STATEMENT | |
| Title | International marketing strategy / |
| Statement of responsibility, etc. | Frank Bradley |
| Medium | [book] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5 th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Harlow : |
| Name of publisher, distributor, etc. | Pearson Education Limited, |
| Date of publication, distribution, etc. | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvii, 408 P. ; |
| Dimensions | 25 cm. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Scope of international marketing strategy |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | International marketing in the global economy |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Company resources and capabilities |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARKETING |
| 9 (RLIN) | 34000 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | อ.ปรินดา |
| Publisher | ลีดเดอร์ |
| Accession date | 210411/240511 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Source of classification or shelving scheme | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 09/09/2011 | 1050.00 | HF 5415 B72I 2005 | F061533 | 11/09/2012 | 10/02/2017 | General Book | |||||
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 05/08/2007 | 0.00 | HF 5415 B72I 2005 | BG001414 | 05/08/2007 | 10/02/2017 | General Book | Library of Congress Classification | C.3 | ||||
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 29/06/2006 | 0.00 | HF 5415 B72I 2005 | B005576 | 29/06/2006 | 10/02/2017 | General Book | |||||
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 07/08/2007 | 0.00 | HF 5415 B72I 2005 | B006186 | 07/08/2007 | 10/02/2017 | General Book | C.2 |