Phranakorn Rajabhat University Library

Mass communication: Living in a media world /

Hanson, Ralph E.

Mass communication: Living in a media world / Mass communication Ralph E. Hanson, author - Los Angeles : SAGE, 2016 - xvi, 458 p. : ill ; 28 cm.

Includes bibliographical references and index

Living in a media world page 1-25 - - Mass communication effects: How society and media interact page 26-49 - - The media business: Consolidation, globalization, and the long tail page 50-79 - - Books: The birth of the mass media page 80-107 - - Magazines: The power of words and images page 208-131 - - Newspapers and the news: Reflection of a democratic society page 132-157 Audio: Music and talk across media page 158-189 - - Movies: Mass producing entertainment page 190-217 - - Television: Broadcast and beyond page 218-243 - - The internet: Interactive and mobile media page 244-271 - - Advertising: Selling a message page 272-301 - - Public relations: Interactions, relationships, and the news page 302-235 - - Media law: Free speech and fairness page 326-351 - - Media ethics: Truthfulness, fairness, and standards of decency page 352-377 - - Global media: Communication around the world page 378-403

9781483344751 4500


MASS MEDIA

P 90 / H36M 2016

มหาวิทยาลัยศรีปทุม (กทม.)
2410/2 ถ.พหลโยธิน เขตจตุจักร กรุงเทพฯ 10900
Tel : 02-579-1111, 02-561-2222
มหาวิทยาลัยศรีปทุม (ชลบุรี)
79 หมู่ 1 ถ.บางนา-ตราด ต.คลองตำหรุ อ.เมือง จ.ชลบุรี 20000
Tel : 038-146-123
มหาวิทยาลัยศรีปทุม (ขอนแก่น)
182/12 หมู่ 4 ถ.ศรีจันทร์ ต.ในเมือง อ.เมือง จ.ขอนแก่น 40000
Tel : 043-224-111


 

$(document).ready(function() { // Basic detection of search var searchBox = $('#transl1'); // This is standard OPAC search input id ?? // Actually standard is 'q' or 'idx'. // We want to trigger when the user sees results. // Usually we check if we are on search results page. if ($('body').hasClass('opac-results')) { var params = new URLSearchParams(window.location.search); var query = params.get('q'); if (query) { // Show Loading var container = $('
'); container.append('

✨ AI Recommendations

'); container.append('
Searching with AI...
'); // Prepend to main content // Selector depends on theme. 'div.maincontent' or '#opac-main' $('#userresults').prepend(container); $.ajax({ url: '/api/v1/contrib/aisearch/search?q=' + encodeURIComponent(query), method: 'GET', success: function(data) { container.find('.spinner').remove(); if (data && data.length > 0) { var ul = ''; container.append(ul); } else { container.append('

No AI recommendations found.

'); } }, error: function() { container.find('.spinner').remove(); container.append('

Error loading AI recommendations.

'); } }); } } });