Tourism and hospitality marketing : [book] a global perspective
Hudson, Simon
Tourism and hospitality marketing : a global perspective [book] - Los Angeles : SAGE, 2007 - xv, 467 p. : ill. ; 23 cm.
Incldues idnex
The global tourism marketing environment Consumer behaviour Developing a marketing plan
9781412946865 2780 Bht 9781412946872
HOSPITALITY INDUSTRY--MARKETING
TOURISM--MARKETING
TX 911.3.M3 / H82T 2008
Tourism and hospitality marketing : a global perspective [book] - Los Angeles : SAGE, 2007 - xv, 467 p. : ill. ; 23 cm.
Incldues idnex
The global tourism marketing environment Consumer behaviour Developing a marketing plan
9781412946865 2780 Bht 9781412946872
HOSPITALITY INDUSTRY--MARKETING
TOURISM--MARKETING
TX 911.3.M3 / H82T 2008
