Broadcast/cable programming : [book] strategies and practices
Susan Tyler Eastman
Broadcast/cable programming : strategies and practices [book] - 5th ed. - Belmont, Cali. : Wadsworth, 1997 - xix, 588 p
Includes glossary and index
Programming resources and constraints--Broadcast television strategies--cable programming strategies--Commercial broadcast radio strategies
0534507441 471 Bht (บริจาค)
TELEVISION PROGRAMS--PLANNING
RADIO PROGRAMS--PLANING
CABLE TELEVISION--PLANNING
PN 1992.55 / E37B 1997
Broadcast/cable programming : strategies and practices [book] - 5th ed. - Belmont, Cali. : Wadsworth, 1997 - xix, 588 p
Includes glossary and index
Programming resources and constraints--Broadcast television strategies--cable programming strategies--Commercial broadcast radio strategies
0534507441 471 Bht (บริจาค)
TELEVISION PROGRAMS--PLANNING
RADIO PROGRAMS--PLANING
CABLE TELEVISION--PLANNING
PN 1992.55 / E37B 1997
