| 000 | 01199cam a22002654a 4500 | ||
|---|---|---|---|
| 005 | 20170703100516.0 | ||
| 008 | 060118s2003 at a b 001 0 eng | ||
| 020 | _a0324181485 | ||
| 049 | _bSPU-CHN SPU-BK SPU-CHG | ||
| 050 | 0 | 0 |
_aHF5415.2 _b.Z54E 2003 |
| 100 | 1 |
_aZikmund, William G. _970323 |
|
| 245 | 1 | 0 |
_aExploring marketing research / _cWilliam G. Zikmund _h[book] |
| 250 | _a8th ed. | ||
| 260 |
_aAustralia ; _a[Cincinnati, Ohio] : _bThomson/South-Western, _c2003 |
||
| 300 |
_axxi, 744 p. : _bchiefly col. ill. ; _c28 cm. |
||
| 449 | 0 | _a110210 | |
| 500 | _aVarious multi-media instructional materials, including a web site, are available to supplement the text. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMARKETING RESEARCH. _934106 |
|
| 942 | _cGEN | ||
| 998 |
_asumon _bNuch |
||
| 999 | _c96525 | ||