000 01016nam a22002535 4500
005 20170415123034.0
008 480311s2002 nju b 001 0 eng
020 _a013026248X
049 _bSPU-CHN SPU-BK
050 0 0 _aHF 5416.5
_bN33S 2002
100 0 _aNagle, Thomas T.
_9101595
245 1 4 _aThe strategy and tactics of pricing : a guide to profitable decision making
_cThomas T.Nagle
_h[book]
250 _a3 rd ed
260 _aUpper Saddle River, NJ :
_bPrentice Hall,
_c2002.
300 _axxi, 398 P :
_c23 cm.
449 0 _a110210
500 _aIncludes bibliographical references and index
650 0 _aPRICING
_953607
650 0 _aMARKETING
_xDECISION MAKING
_938485
700 1 0 _aHolden, Reed K.
_9101596
942 _cGEN
999 _c84953