000 00937cam a2200253 a 4500
005 20170210194259.0
008 050308s2002 ohua b 001 0 eng
020 _a032417893X (hc. : alk. paper)
040 _aSPU
049 _bSPU-CHN SPU-BK
050 0 0 _aHF5415.1265
_b.K53S 2002
100 1 _aKleindl, Brad Alan.
_972850
245 1 0 _aStrategic electronic marketing :
_bmanaging e-business /
_cBrad Alan Keindl.
250 _a2nd ed.
260 _aCleveland, Ohio :
_bThomson/South-Western,
_c2002.
300 _axxi, 428 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aTELEMARKETING.
_951316
650 0 _aDATABASE MARKETING.
_972851
942 _cGEN
998 _asumon 0205
_bNuch
999 _c84742