| 000 | 00977cam a2200277 a 4500 | ||
|---|---|---|---|
| 005 | 20250613000756.0 | ||
| 008 | 050220s1995 nyu bd 000 0 eng | ||
| 020 | _a0471025038 (alk. paper) | ||
| 020 | _a047102502X (pbk.) | ||
| 040 | _aSPU | ||
| 049 | _bSPU-BK | ||
| 050 | 0 | 0 |
_aHF 5415 _bR67D 1995 |
| 100 | 1 |
_aRosenberg, Jerry Martin. _9100009 |
|
| 245 | 1 | 0 |
_aDictionary of marketing and advertising / _cJerry M. Rosenberg. |
| 260 |
_aNew York : _bJ. Wiley, _c1995 |
||
| 300 |
_axii, 371 p. ; _c24 cm. |
||
| 490 | 0 |
_aBusiness dictionary series _9100010 |
|
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aMARKETING _xDICTIONARIES. _944364 |
|
| 650 | 0 |
_aADVERTISING _xDICTIONARIES. _953798 |
|
| 856 | 4 | 2 |
_zContributor biographical information _uhttp://www.loc.gov/catdir/bios/wiley041/94025576.html |
| 856 | 4 | 2 |
_zPublisher description _uhttp://www.loc.gov/catdir/description/wiley033/94025576.html |
| 942 | _cREF | ||
| 998 | _aNuch 0205 | ||
| 999 | _c83837 | ||