000 00790nam0a22002050004500
005 20170210192315.0
020 _a0750619236
050 0 0 _aHF 5415.123
_bY47I 2000
100 1 _aYeshin, Tony
_973608
245 1 0 _aIntegrated marketing communication : the holistic
250 _aพิมพ์ครั้งที่ 1
260 _aOxford:
_bButterworth - Heinemann,
_c2000
300 _axi, 354 p.,25 cm
500 _aIncludes index
650 0 _aCOMMUNICATION IN MARKETING
_948624
942 _cGEN
999 _c70379