| 000 | 00638nam0a22002050004500 | ||
|---|---|---|---|
| 005 | 20170210192305.0 | ||
| 020 | _a0070513430 | ||
| 049 | _bSPU-CHG | ||
| 050 | 0 | 0 |
_aHF 5415 _bR36B 1994 |
| 100 | 1 |
_aRapp, Stan _973251 |
|
| 245 | 1 | 0 | _aBeyond maxi marketing : the new power of caring an |
| 260 |
_aNew York: _bMc Graw - Hill, _c1994 |
||
| 300 | _axxvii, 200 p.,23 cm | ||
| 500 | _aIncludes index | ||
| 650 | 0 |
_aMARKETING _xCASE STUDIES _941862 |
|
| 650 | 0 |
_aSALES PROMOTION _xCASE STUDIES _973338 |
|
| 700 | 1 |
_aCollins, Thomas L _973252 |
|
| 942 | _cGEN | ||
| 999 | _c70198 | ||